Super Team

Our Academic Partners
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My Sustainable Canada works with many academics from a variety of fields, such as business, environmental psychology, geography, marketing and consumer studies. Collaboration and partnerships are a key element of My Sustainable Canada’s philosophy and academics provide knowledge, experience, and expertise in the sustainable consumption field that is incredibly valuable to My Sustainable Canada. As advisors, mentors and co-workers, the academics highlighted in this section provide a wide range of services, from project inception through to research, analysis and reporting.



Dr. Jean Andrey, University of Waterloo
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Jean Andrey is a professor in the Department of Geography & Environmental Management at the University of Waterloo.  Jean is working with My Sustainable Canada on the Tracking Driver Behaviour and Fuel Consumption Among Ski Resort Fleets project.

Jean’s research interests include: 

  • Weather-Transportation Studies 
  • Risk and Safety
  • Sustainable Communities

For more information on Jean’s work, please visit her website at: http://www.environment.uwaterloo.ca/geography/faculty/jeanandrey/

 
Dr. Alison Blay-Palmer, Wilfrid Laurier University
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Alison is an assistant professor at Wilfrid Laurier University in Waterloo, Ontario and she works with My Sustainable Canada on the ‘Local Food in Hospitals’ project.

Alison’s research interests include: 

  • Sustainable communities
  • Sustainable food systems
  • Healthy food systems report card
  • Local food
  • Local economic development

For more information on Alison’s work, please visit her website at: http://www.wlu.ca/homepage.php?grp_id=2229&f_id=35

 
Dr. Vinay Kanetkar, University of Guelph
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Vinay Kanetkar is an associate professor at the University of Guelph who is working with My Sustainable Canada on the Local Food in Hospitals project

Vinay’s research interests include:

  • Market Response Models 
  • Forecasting 
  • Market Research
  • Conjoint Analysis
  • Marketing Channels and Pricing
  • Managing and Measuring Price Responsiveness
  • Marketing and Operations Management Interface 

For more information on Vinay’s work, please visit his website at: http://www.uoguelph.ca/consumerstudies/kanetkar.html

 

 

 
Dr. Jack Luskin, University of Massachusetts Lowell
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Jack was the Senior Associate Director of the Toxics Use Reduction Institute at the University of Massachusetts Lowell from 1989-2010. In January, 2010, Jack retired from the Institute and is working with My Sustainable Canada on projects involving Toxics Use Reduction Strategies. For almost 15 years he has facilitated the UN “National Cleaner Production Centers Programme ” Annual Directors’ Meeting. Jack is a founding member of the North America Sustainable Consumption Alliance, and on the advisory council for the Greater Boston Sustainable Business Network.

Jack’s Research Interests include:

  • Greening Supply Chains through Toxic Use Reduction
  • Sustainable Consumption and Production
  • Organizational Culture and Change for Sustainability
  • Sustainable Hospitality and Tourism
  • Learning Faciitiation

For More information on Jack’s work, please visit: http://www.turi.org/toxics_use_home/about_turi/turi_facts/staff_list/wilson_brenda__1/luskin_jack

 
Dr. Jennifer Lynes, University of Waterloo
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Jennifer Lynes is an assistant professor at the University of Waterloo.  My Sustainable Canada is currently investigating opportunities to collaborate with Jennifer on research projects involving how retailers communicate the sustainability of their products and services at the point of purchase.

Jennifer’s research interests include:

  • Marketing, including social marketing, community-based social marketing and green marketing 
  • Residential energy conservation behaviour
  • Engaging youth in environmental issues
  • Green/social entrepreneurship and innovation
  • Green buildings and campus sustainability
  • Motivations for corporate environmental commitment

For more information on Jennifer’s work, please visit her website at: http://www.environment.uwaterloo.ca/u/jklynes/

 
Dr. Paulette Padanyi, University of Guelph
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Dr. Paulette Padanyi Paulette Padanyi is an associate professor at the University of Guelph who is working with My Sustainable Canada on the ‘How Do Consumers Identify Sustainable Products and Services?’ project as well as the ‘Local Food in Hospitals’ project.

Paulette’s research interests include:

  • Market orientation and strategic marketing planning in the nonprofit sector
  • Volunteerism
  • Sustainable purchasing behaviour

For more information on Paulette’s work, please visit her website at: http://www.mcs.uoguelph.ca/padanyi.html

 
Dr. Manuel Riemer, Wilfrid Laurier University
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Manuel Riemer is an assistant professor in the Psychology faculty of Wilfrid Laurier University in Waterloo, Ontario. Manuel leads the Community, Environment, and Justice Research Group at Wilfrid Laurier University. He is also a co-founder and scientific advisor of ReimerSustainable Societies Consulting Group (http://www.sscg.org/), a carbon-neutral social enterprise which supports community-based social marketing and other environmental initiatives with research and evaluation support. Through Manuel’s Community Service Learning Undergraduate Class Project, My Sustainable Canada is receiving assistance on the development of behaviour change campaigns involving sustainable consumption and consumer activism.

Manuel’s research interests include:

  • Community-based change for the promotion of environmentally sustainable behaviours
  • Networks and collaboration
  • Change within complex social systems
  • Evaluation, implementation, and sustainability of social and environmental programs

 

For more information on Manuel’s work, please visit his website at:   http://www.wlu.ca/homepage.php?grp_id=2622&f_id=1

 
Dr. Wesley Schultz, California State University
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Wesley Schultz is a professor of psychology at California State University. Wesley is currently working with My Sustainable Canada on the‘ How Do Consumers Identify Sustainable Products and Services?’ project.

Wesley’s research interests include:

  • Social cognitive processes, individual differences in social cognition, and social influence
  • Environmental attitudes
  • Normative social influence
  • Cross-cultural research on the relationship between culture, attitudes, and behavior

For more information on Wesley’s work, please visit his website at: http://www2.csusm.edu/schultz/